Atlastka

“Shell said today it had made a marginal discovery of oil and gas with its summer exploration in the Chukchi Sea but not enough to continue to the search for the ‘foreseeable’ future.” (http://www.theguardian.com/business/2015/sep/28/shell-ceases-alaska-arctic-drilling-exploratory-well-oil-gas-disappoints)

The company thought it could make “up polar” into “popular” but it turned out “unpopular” made a “polar u-pun”.

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